Hi, guys, Thank you SO much for such an informative post! I am a rookie blogger and all the geeky things associated with blogging seem SO difficult to me! Your article was a great help! I have a question: you had mentioned free Wordpress themes and the premium ones. I know that many other bloggers like the premium themes, especially Genesis framework, but I still don't quite understand WHY would someone want to pay extra for it? Are there any other advantages to it besides being able to customize it to your preference? Does it help you expand your audience, makes it easier for the search engines to find you, maybe? I'd really appreciate a little help here!!!!!!!!!!