Sola Hopes Natural Taste, Lower Calories Will Sweeten Up Customers

Sola, a company that is committed to helping the public lower their consumption of carbohydrates and processed sugars to lose weight, has recently released its own line of sweeteners with just 25 percent of the calories of normal sugar. Competing against giants like Splenda, Sweet n’ Low, Stevia, and countless others, Sola hopes that its unique formula and more natural taste will help set it apart from more chemical alternatives to America’s favorite sweet stuff. The bright red packaging, natural taste, and wholesome mission are a welcome addition to the market and will help to push back against the sugar lobby’s hold on the United States.

Sola’s mission: a more well world

As anyone who is following a ketogenic diet knows, it can be incredibly difficult to avoid processed sugars when shopping for groceries. Even in the face of overwhelming amounts of evidence that suggest that sugar is harming our health, consumers still purchase products with added processed sugar at alarming rates.

Sola’s executives theorize that there’s one simple reason behind America’s inability to put down the sugar–it’s delicious. When the only alternative to sugar is chemical tasting sweeteners, it’s much more difficult to make a better choice for your health. Sola was specifically formulated to mimic the taste and texture of sugar. Developed by a chef, Sola’s new line of sweeteners “looks, tastes, measures, browns, and caramelizes” exactly like sugar itself. These benefits all come along with 75 percent fewer calories and 0 net carbs.

More sweetness, fewer calories

Sola is the brainchild of Ryan Turner, a personal chef hailing from Great Britain. In his time in the kitchen, Turner noticed that the artificial tastes of sugar substitutions made it difficult to please his health-conscious clients. Through years of trial and error, Turner finally created the perfect sugar substitute. The end product was Sola, a complete line of low-calorie desserts and bread that offered full flavor at a fraction of the sugar content. Sola’s latest venture is their world-renowned sweetener that made the line possible.

Sugar: not so sweet after all this time?

Sola has entered the market at the perfect time. As more and more Americans decide to fight weight-gain, sugar is no longer the home staple it once was. Research departments across the country are being tasked with creating low-sugar alternatives to the products consumers love. Declining profits in companies from soft drinks to baked goods have spurned retailers to pay more attention to the ketogenic and low-carb diets and cater to the needs of consumers. The future looks sweet for companies like Sola…and sour for the grip of the sugar lobby.